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15th Jan 2016

The Ladyball mystery may finally have been *solved*

We have our doubts.

Kevin McGillicuddy

Eureka.

The biggest sporting mystery of the week appeared to have been solved earlier today.

Men and women across Ireland were perplexed this week when a new product, allegedly just for women, was released to much anger, bemusement, and downright confusion.

The ‘Ladyball’ burst into our lives with an endorsement from former Dublin GAA player Ger Brennan and claimed that it was

“specially designed for a lady’s game – soft-touch for a woman’s grip, eazi-play for a woman’s ability and fashion-driven for a woman’s style”.

It all seemed very bizarre.

But this morning a Munster sports club claimed credit for the entire stunt.

Munster Hockey posted on their Facebook page that they are the crafty people behind the new pink product, and they wanted to use it to highlight how women’s sport is perceived and reported.

“The Munster Branch has this morning confessed to the creation of the Ladyball. We never expected it to get so much attention and we would like to apologise for nearly breaking the internet. However, we have been successful in making a very valid point. Men’s and women’s sport should be equal – same rules, same equipment and same goals. Hockey is one of the very few sports where men and women are on a par with each other in terms of coverage and recognition. So if anyone out there is looking to take up a sport that treats everyone as equal maybe hockey is the sport for you.”

 cock

However when contacted by SportsJOE, the hockey club had to admit, they are in fact not behind the mystery product, and they were actually just hoping to gain some attention for some of the key issues they feel are affecting women’s sports.

Nice of them, but just when we thought we were out, they drag us right back in again.

We’ve contacted ‘Ladyball’ themselves who have been coy on giving out information and just fed us the press release issued on Wednesday, while having contacted various PR companies based in Dublin, they have also denied any involvement.

There is much speculation the whole thing is an elaborate stunt, but the longer it goes on without anyone claiming ‘credit’ the deeper the mystery becomes.

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